SXSW and the QR Bar Code

Well it’s 12:45 in the morning and I am heading to Austin for SXSW in a few hours. I wanted to get something posted about the new Tweetup Badges I will be showing off while I’m there. I will be adding QR bar codes to the back of the Tweetup Badges. What is the code and what is it good for you ask. Well, a QR Code is a 2D bar code that displays data in a machine readable format just like any other bar code. What makes it cool is that a lot of smart phones these days can download an app that will allow you to scan the code with your phones camera. The really cool part is that you can format the QR code so that the phone knows what to do with it when it is scanned. What I am doing with the Tweetup Badges is putting a code on the back that, when scanned, decodes as the URL twitter.com/”username”. When a person scans the back of your badge it will take them to your profile on twitter with out having to enter anything manually. It’s very cool.

Well its getting late and I have to start a 14 hour drive in a few hours. I’ll post more info soon.
I’ll leave you with a video I found on youtube that demonstrates the QR Code.

Please let me know if you have questions or leave a comment.